Pierre-Louis Mascia

Pierre-Louis Mascia was an illustrator first — Beaux-Arts, then commissions for Vogue US and ELLE, and visuals for Chanel and Yohji Yamamoto. The label exists because of a chance meeting with the Uliassi brothers, who own the Achille Pinto printing works in Como; they started him on a small run of scarves in 2007, and it grew from there into full ready-to-wear. He still draws in Toulouse and prints in Como, and everything begins as collage.